Case Study - Nido target open days

Nido the largest provider of high end student accommodation in London wanted to target students who arrived pre-term on open days at several University campuses around London.

The Universities included London Metropolitan University, Imperial College, LSE and City University.

"Promogroup exceeded our expectation by utilising a digital adbike which conquered the streets of London in the summer. The staff were really professional, friendly and very interactive with the audience, giving us a massive 120 entrants to the competition in only 7 days".