Digital Ad Bikes
Digital Bikes
Digital Ad Bikes were first developed by Promogroup who are uniquely placed to offer this format in a choice of both LED and LCD screen, nationwide and in Europe.
With over 25 years of been trusted by brands to deliver effective campaigns, we can sustainably position your brand in the very heart of town and cities for hyperlocal, local, regional or national campaigns.
The Digital Bikes provide a very versatile and flexible medium that can easily target high footfall areas allowing the screens to play-out the digital media (including audio) while the branding surrounding the screen and the Promostaff, as brand ambassadors operating the bike can both reinforce the brand message. This is a very effective, zero carbon, sustainable and future proof product. We are proud these are built on durable UK chassis and are road legal with 250w pedal assist power units.
Promogroup operate two types of digital adbikes to offer a greater choice for the client.
- Digital Adbikes with LED Screens
- Digital Adbikes with LCD Screens
The Promodigital bike is a unique proposition built in house by our engineers at Promogroup Ltd as an added extra to our existing Promobikes.
The Digibikes incorporate one outdoor 55" HD LCD high brightness (3000 Nits) screen capable of delivering high quality resolution in the brightest daylight conditions. They have media players able to play adverts or content in several formats including video, slide show and stills, all audio enabled. On one side of the advertising pod there is the standard 6-sheet poster and on the other side an LCD screen surrounded by a border that the client may also brand.
Digital Adbikes with LED Screens:
This Digital LED advertising bike has a 2x (1m x 1.5 m portrait) HD and high brightness LED screens and are audio enabled. The crisp LED screens are powered by Lithium batteries offering up to 10 hours and coupled with 2x solar panels on the front and rear to deliver extended operating hours and delivering on its sustainable criteria.
The digibikes like our digivans will be able to work in the centre of towns and cities and in the growing number of clean air zones, interacting with the target audience in an engaging and eye-catching way. They are the only truly mobile digital adbikes in the market place offering flexibility in moving between key locations during the working day.
The Digital Adbikes can be placed with the screens facing the high footfall areas such as high streets, stations, shopping centres etc while the riders engage with the audience and distribute marketing material to support the promotion.
This digital technology will allow the already successful Promobikes concept to develop even further as an effective experiential proposition.
The Promodigital bike's screen displays:
- Video (Mpeg 2 & 4, WMV, DivX, Xvid)
- Slideshows
- Still Content (JPEG, PNG, BMP)
The Promodigital bikes are:
- Audio enabled (MP3, WAV, AC-3, WMA).
- Carbon Neutral
- GPS Tracked
- Audience measurement analytics and reporting
- Bluetooth enabled
- Game console enabled
- 90% Recall Rate

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