Electric Digital Advertising Bikes (E-Digibikes)

Sustainable Mobile LED Advertising Across the UK - Reach Your Audience with Zero-Emission Digital Advertising Bikes.

Big Screens. Small footprint.

Looking for a smarter, greener and more engaging way to promote your brand?

 

Promogroup’s Electric Digital Advertising Bikes  or e-Digibikes combine the power of high-impact LED digital screens with the flexibility of pedal-assisted electric bikes, creating one of the UK’s most innovative mobile advertising solutions.

Unlike traditional outdoor advertising, our electric digital bikes travel directly through busy shopping streets, city centres, festivals, transport hubs and major events, delivering your message where people live, work and spend their time.

Whether you’re launching a new product, promoting a retail opening, supporting an experiential campaign or increasing brand awareness, our digital advertising bikes place your campaign directly in front of thousands of potential customers every day on hyper-local, local, regional or national campaigns.

Operating across London and major towns and cities throughout the UK, our zero-emission fleet offers an environmentally responsible alternative to conventional outdoor advertising while delivering exceptional audience engagement. These eye-catching formats command attention that audiences photograph creating positive social media PR in the process.

What Are Electric Digital Advertising Bikes?

Electric Digital Advertising Bikes are battery-powered pedal-assisted bicycles fitted with high-brightness, high defenition full-colour LED or LCD advertising screens. Promogroup developed the first Poster Promobikes in our White Range and digital bikes (Black Range) in the market and we are proud these Digital Bikes are built on UK Chassis and use only 250W road legal pedal assist motors, with full certification and insurance.

Choose from either E-Digital Bikes with 2x (1m x 1.5m) LED screens on both sides both in HD and high brighness, with front and rear solar panels to extend daily operating hours: or electric digital bikes with a 55" high brightness HD LCD screen in a portrait position on one side of the advertising unit and and on the reverse side solar panels.

• 2x LED Screens (1m x 1.5m portrait) or 1x 55" high brightness HD LCD Screen

• 100% Electric Powered Screen

• Solar Panels to extend the battery life

• 10 hours screen battery cycle

• Branding option around the screen and on the reverse side for the LCD bike

• Audio enabled
• GPS Tracking and audience measurement software reporting
• HD video advertising
• Animated graphics
• Static digital posters

 

Unlike fixed billboards, digital advertising bikes continuously move throughout carefully planned campaign routes, reaching multiple audiences during a single day.

This creates significantly higher visibility while allowing brands to target specific locations, audiences and events with precision.

Why Choose Promogroup?

For over 25 years, Promogroup has been helping businesses connect with consumers through innovative outdoor advertising solutions.

Our team has successfully delivered more than 15,000 campaigns for national brands, local businesses, public sector organisations, charities and event organisers throughout the UK.

As specialists in mobile outdoor advertising, we understand how to maximise campaign reach, increase audience engagement and deliver measurable results.

Our electric digital bikes form part of a wider portfolio of sustainable mobile advertising solutions including digital advertising vans, 100% electric digital advertising vans, promotional bikes, mobile billboards and experiential marketing campaigns.

When you work with Promogroup, you’re partnering with one of the UK’s most experienced mobile advertising specialists.

Why Electric Digital Advertising Works

Consumers are exposed to thousands of advertising messages every day, making it increasingly difficult for brands to stand out.

Electric Digital Advertising Bikes solve this challenge by taking your campaign directly to busy pedestrian areas where traditional advertising simply cannot reach.

The combination of movement, bright LED displays and carefully planned campaign routes naturally attracts attention and increases brand recall.

Our campaigns regularly operate in:
 

• City centres
• High streets & shopping streets
• Retail  & business parks
• Stations - trains, bus, tubes
• Universities
• Sporting events
• Music festivals
• Tourist attractions
• Seafronts
• Exhibition venues
• Outdoor events

 

By bringing advertising directly to your audience, campaigns achieve exceptional visibility while remaining environmentally responsible.

Sustainable Advertising for Modern Brands

Sustainability is becoming increasingly important for organisations looking to reduce their environmental impact.

Our electric advertising bikes produce zero emissions during operation, helping brands promote products and services while supporting their own environmental, social and governance (ESG) objectives.

Compared with traditional advertising vehicles, electric digital bikes provide:
 

• Zero operational emissions
• Extremely low energy consumption
• Quiet operation
• Reduced environmental impact
• Access to pedestrianised locations
• Flexible campaign routes
• Positive public perception

 

For organisations committed to greener marketing, electric digital advertising provides an innovative way to reach consumers without compromising sustainability goals.

Nationwide Digital Bike Advertising

Promogroup delivers electric digital advertising campaigns throughout the United Kingdom.

Campaigns can be arranged nationwide including main cities:
 

• London
• Birmingham
• Manchester
• Leeds
• Liverpool
• Bristol
• Edinburgh
• Glasgow
• Newcastle
• Cardiff
• Nottingham
• Sheffield
• Leicester
• Coventry
• York
• Brighton
• Southampton
• Cambridge
• Oxford
• Belfast

 

Our experienced campaign managers can also organise multi-city national roadshows, regional activations and local promotional campaigns tailored to your marketing objectives.

Whether you require a single-day event or a nationwide brand activation, our team can develop a campaign that delivers maximum exposure and measurable results.

Increase Brand Visibility Where It Matters Most

Unlike fixed advertising sites, Electric Digital Advertising Bikes actively seek out your audience.

Campaigns can target specific postcodes, shopping streets, commuter routes, sporting venues, festivals and events, ensuring your message reaches the people most likely to engage with your brand.

This flexibility makes digital bike advertising ideal for businesses seeking high-impact, targeted and environmentally responsible outdoor advertising solutions.

Why Businesses Choose Electric Digital Advertising Bikes

Businesses are increasingly looking for advertising solutions that are flexible, memorable and environmentally responsible. Electric Digital Advertising Bikes offer a unique combination of mobility, eye-catching LED technology and sustainable transport, making them an ideal choice for organisations that want to stand out in busy urban environments.

Unlike static billboards or roadside posters, our bikes take your advertising directly to your audience. They can travel through high streets, shopping centres, business districts, parks and pedestrianised areas where many traditional advertising vehicles cannot operate.

The result is a campaign that captures attention, creates conversations and delivers repeated exposure throughout the day.

 

Key Features

Our Electric Digital Advertising Bikes are designed to maximise campaign performance while remaining environmentally friendly.
 

High-Brightness LED and LCD Screens

Our full-colour LED displays provide exceptional image quality during both daylight and evening campaigns, ensuring your message remains vibrant and highly visible.
 

Video & Animated Content

Display:

• Promotional videos
• Product launches
• Animated adverts
• Digital posters
• Event information
• Countdown campaigns
• Brand awareness messages
• Public information announcements

 

Digital content can be updated quickly, allowing campaigns to remain fresh and relevant throughout their duration.
 

Zero Emissions

Our electrically assisted bikes produce zero tailpipe emissions, helping brands achieve marketing objectives while supporting sustainability initiatives and ESG commitments.
 

Flexible Campaign Routes

Routes are carefully planned around your target audience and can include:

 

Nationwide Campaign Management

Whether you require one bike for a local promotion or multiple bikes operating simultaneously across several cities, Promogroup can manage every aspect of your campaign.

Benefits of Digital Bike Advertising

 

Reach Customers Where They Spend Their Time

Traditional advertising relies on customers passing a fixed location. Digital advertising bikes actively travel to areas with high footfall, helping brands connect with consumers throughout the day.
 

Environmentally Responsible Advertising

As organisations become more environmentally conscious, sustainable advertising has become increasingly important. Our electric bikes offer a low-impact solution without compromising visibility or effectiveness.
 

Increased Audience Engagement

Moving digital displays naturally attract attention. Combined with dynamic video content, this creates significantly greater engagement than many static advertising formats.
 

Target Specific Locations

Flexible Scheduling

Campaigns can operate:

• Morning commuter periods
• Lunchtime
• Afternoon shopping
• Evening entertainment
• Weekends
• Bank holidays
• Festivals
• Sporting events
• Seasonal promotions

How Our Campaigns Work

Step 1 – Consultation

We begin by understanding your campaign objectives, target audience, preferred locations and desired outcomes.
 

Step 2 – Campaign Planning

Our experienced team develops recommended routes, operating schedules and campaign timings designed to maximise exposure.
 

Step 3 – Creative Content

Your artwork, videos or promotional messages are prepared and scheduled for display across the LED screens.
 

Step 4 – Campaign Delivery

Our trained promotional riders operate the bikes throughout the agreed campaign while following planned routes and schedules.
 

Step 5 – Campaign Reporting

Where appropriate, photos & videos, campaign reporting and operational summaries can be provided to demonstrate delivery and campaign activity.

Ideal Campaigns

Electric Digital Advertising Bikes are particularly effective for:
 

• New product launches
• Retail promotions
• Shopping centre marketing
• Experiential marketing
• Brand activations
• Festival advertising
• Sporting events
• University recruitment
• Property developments
• Tourism campaigns
• Hospitality promotions
• Local authority initiatives
• Public health campaigns
• Charity fundraising
• Election awareness campaigns
• Event information
• Public information campaigns
• Live scheduled advertising

 

Their flexibility makes them suitable for campaigns ranging from a single promotional day to multi-week nationwide activations.

Electric Digital Bikes vs Traditional Outdoor Advertising

 

Electric Digital Advertising Bikes	Traditional Static Posters
Dynamic video and animation	Static printed artwork
Mobile and highly flexible	Fixed location
Can target multiple areas daily	One location only
Zero operational emissions	Often requires vehicle transport
Easily updated digital content	Requires re-printing
Creates greater audience interaction	Passive advertising
Access to pedestrian areas	Limited

 

Industries We Work With
 

Our Electric Digital Advertising Bikes are trusted by organisations across a wide range of sectors, including:
 

• Retail
• Supermarkets
• Automotive
• Recruitment
• Property Developers
• Estate Agents
• Universities & Colleges
• Local Authorities
• NHS Organisations
• Tourism Bodies
• Hotels
• Pubs & Restaurants
• Leisure Attractions
• Financial Services
• Telecommunications
• Charities
• Event Organisers
• Sports Clubs
• Entertainment Venues
• Consumer Brands

 

Whether you’re launching a new store, promoting an event or increasing brand awareness, our campaigns can be tailored to your objectives.

Frequently Asked Questions

 

What are Electric Digital Advertising Bikes?

Electric Digital Advertising Bikes are pedal-assisted bicycles fitted with a choice of professional LED or LCD digital advertising screens capable of displaying videos, animations and static advertisements while travelling through busy public areas.

 

Where can advertising bikes operate?

Campaigns operate in towns & city centres, shopping districts, pedestrian areas, retail parks, festivals, universities, sporting venues and outdoor events throughout the UK.

 

Can the screens display video?

Yes.

Our LED screens display high-quality video, animated graphics, digital posters and scheduled advertising content throughout your campaign.

 

Are Electric Advertising Bikes environmentally friendly?

Yes.

The bikes operate using electric pedal assistance and produce zero tailpipe emissions during normal operation, making them one of the UK’s most sustainable forms of mobile outdoor advertising.

 

Can campaigns be customised?

Absolutely.

Routes, operating times, campaign duration and displayed content are all tailored to suit your marketing objectives.

 

Do you operate nationwide?

Yes.

Promogroup manages campaigns throughout London and across major towns and cities throughout the United Kingdom. 

 

Which businesses benefit from Digital Bike Advertising?

Retailers, shopping centres, universities, event organisers, tourism organisations, public sector bodies, charities and national consumer brands all use digital bike advertising to increase visibility and engage target audiences.

 

Can campaigns support experiential marketing?

Yes.
Our bikes work particularly well alongside product sampling, promotional teams, brand ambassadors, exhibitions and experiential marketing campaigns.

Speak to Our Team

Whether you’re planning a product launch, promoting an event or increasing brand awareness, Promogroup’s Electric Digital Advertising Bikes provide a flexible, engaging and environmentally responsible advertising solution.

Our experienced team can help you design a campaign that reaches the right audience, in the right locations and at the right time.

Contact us today to discuss your objectives and receive a tailored quotation.